Jaine PR: Public Relations Agency Website Redesign

Jaine PR is a story-first public relations agency helping challenger and founder-led brands shape the story, earn attention, and get people talking. The new website needed to feel as sharp, strategic, and memorable as the work itself.

What Wasn’t Working

The previous Jaine PR website had plenty of credibility. It showed recognizable client logos, public relations experience, and a clear focus on turning ideas into influence. But the overall site felt more traditional and less distinct than the brand Marin was building.

The messaging also needed a clearer path. Visitors could see that Jaine PR did strong work, but the site did not make the offer, audience, services, or next step as easy to understand as they could be.

Our Approach

For the redesign, we helped clarify the brand around a bolder central idea: giving people something to talk about.

The new copy brings Jaine PR’s services into sharper focus, including brand narrative and messaging strategy, earned media engagement, executive and founder storytelling, and strategic partnerships. We also helped create clearer page structure, stronger calls to action, a more useful Our Work section, and a Services page that explains what makes PR different from marketing.

Along with the website, the project included a refreshed logo, updated branding, and a slide deck, giving Jaine PR a more cohesive identity across the places prospective clients experience the brand.

The Results

The new website is clearer, more confident, and easier to move through. Visitors can quickly understand who Jaine PR serves, what they offer, how the process works, and why their story-first approach matters.

It also gives the site stronger SEO footing for people searching for public relations, PR strategy, earned media, brand storytelling, and website redesign examples. Most importantly, the site now feels much more aligned with the level of strategy, creativity, and credibility behind Jaine PR.